On
The Swiss brand ON, formerly known as On Running, was founded by three friends in 2010 in Zurich. Being active in sports themselves, they wanted to design perfect products for running.
ON - The perfect running shoe
After co-founder Olivier Bernhard, himself a duathlon world champion and Ironman winner, ended his career, he devoted himself to developing the perfect running shoe. Together with an engineer, he tinkered with the perfect symbiosis of running experience and technical know-how. Dozens of prototypes were developed to realize the basic concept of cushioned landing with powerful push-off.
On Cloudswift - running like on clouds
Sure, you're not alone with this advertising promise, but studies proved the effectiveness of ON technology. That you can wear running shoes for leisure is no longer a secret, and the ON Cloudswift sneaker is the perfect proof. With its significant sole and subtle but technical look, it makes for the perfect casual sneaker for men or women. The Cloudflow from ON is another running shoe from ON that you can wear to the office without a second thought.
ON - The Roger
From the tennis court to the street. The collaboration with Swiss tennis legend Roger Federer brings ON new customers. With the signature model ON The Roger serves various sneaker trends at once. White sneakers for women or men are just as popular as tennis sneakers in a low-top cut.
